Moonwalking Socks makes a Christmas fashion statement
Britain’s famous moonwalking Shetland stallion may hold out named Socks, but it seems that knitted Christmas jumpers are his thing.
Socks, whose moonwalking antics inwards a one-minute promotion for British mobile telephone network provider Three went viral before this year, is to brand a render fronting a crusade inwards what would appear to hold out a crusade to brand the Christmas jumper cool again.
Socks volition hold out kitted out inwards Fair Isle Christmas knitwear for the multimedia campaign, entitled “The Knitwear Before Christmas”.
As purpose of the campaign, VisitScotland, Promote Shetland as well as Three Great Britain are joining forces for a competition, alongside the winning prize beingness a trip for ii to the Shetlands to reckon Socks inwards person.
The crusade runs from Nov 29 to Dec 30. Part of the crusade involves a novel commercial, purportedly featuring a knitwear-clad Socks on the beaches of the Shetland Islands. The islands formed the dramatic backdrop to his master moonwalking commercial.
The advertisement, to hold out seen on cinemas as well as television, volition hold out accompanied yesteryear a impress crusade featuring Socks kitted out inwards a particularly knitted Fair Isle Christmas jumper created yesteryear Shetland-based designer Doreen Brown.
The advertisements follow a VisitScotland marketing crusade to launch the Year of Natural Scotland inwards Jan that saw pictures of jumper-clad Shetland ponies Fivla as well as Vitamin select handgrip of similar fame to Socks.
VisitScotland’s Island manager, Steve Mathieson, who is based inwards Lerwick, said: “The sight of Socks strutting his materials on Shetland captured the imagination of millions as well as helped thrust the Northern Isles into the global spotlight.
“We are delighted to reckon that he is in i trial once to a greater extent than showing off non only his trip the low-cal fantastic moves as well as novel Fair Isle knitwear, but too the spectacular scenery of this unique as well as magical purpose of the world.”
To win a trip to reckon Socks, people volition hold out invited to tweet pictures of themselves wearing their ain festive knitwear to @ThreeUK as well as @VisitScotland using the hashtag #KnitwearBeforeXmas. That stage of the crusade begins on Dec 16.
Also, Three Great Britain has spruced upward the master Socks moonwalking commercial, adding a trivial Christmas bling. It features below. The tweaks include a trivial wintertime snow, a Christmas tree, a tractor decorated inwards tinsel, as well as the strangest looking reindeer you’re e'er probable to see.
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