D-day launch for WEG 2014 poster
The official poster advertising the Alltech FEI World Equestrian Games 2014 brings a cinematographic experience to the footing of Equus caballus sport, showing a surge of Equus caballus riders sweeping inwards to the Normandy venue.
The poster has been created past times Jeff Wack, ane of the close renowned illustrators inwards the cinematographic too advertising industries. His portfolio includes function for Coca-Cola, 20th Century Fox, Universal Studios, MGM Studios, Heineken, Nokia, too Microsoft.
The poster was launched with the 2014 Games’ advertising crusade on June 6, the anniversary of the D-Day landings on the beaches of Normandy.
The 8 contest disciplines – from Jumping, to Eventing, Dressage, Reining, Endurance, Vaulting, Driving, Para-Dressage, Polo too Horse-Ball – every bit good every bit the venues hosting them from August 23 to September 7, accept all been represented inwards both a realistic too lively way. Working from existent photographs, competitors too horses accept all been redrawn downwards to the close infinitesimal detail.
This was every bit good the example for fundamental sites such every bit the Abbey of Saint-Etienne, the Mont St Michel, Le Pin National Stud, the cliffs of Etretat too the Normandy Bridge.
• So far 4000 people accept signed upward every bit volunteers for the games. Organisers enjoin they volition unopen applications in ane lawsuit the 5000 rank is reached.
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